As fertility treatment is a complicated process, counselling is an opportunity for couples to discuss any emotional difficulties, fears and anxieties that they may experience during their journey in becoming parents. Fertility counselling enables couples to talk about their problems and feelings. It may also support couples in helping them to understand the process, especially during critical cycles, such as if IVF treatment has so far been unsuccessful, or in cases where it has worked and they are finding it difficult to adjust to their new lifestyle.